b'Enter Curious, Leave DifferentA retail and entertainment experiencelike no otherto open later this yearChangingthelandscapeofevents inthe connect, said CEO, Winston Fisher. AREA15 Entertainment Capital of the World is no easyis a radical reimagining of retail. It will be a feat,butanewexperientialretailcomplex21 st century immersive bazaar and an entirely coming to Las Vegaslater this yearis shakingnew concept in retail and entertainment.things up. AREA15willhouseexperienceslikeMeow Enter:AREA15,anew immersiveentertain- Wolf,theNewMexico-basedartcollective ment and retailconcept tucked on the westtransportingaudiencesintofantasticrealms side of Interstate 15, off Desert Inn Road andof story and exploration through interactive art Rancho Drive. exhibits,immersiveandtactilemixed-reality Bringing together a specially curated mix ofgamingbyNomadic,thenostalgia-inducing art, technology, music, food, drink and design,bar and arcade,Emporium, and much more.AREA15 is a200,000-square-footedgy, inter- Thebackbonetyingeverythingtogetherat active,trend-ahead complex that will blur theAREA15 isTheSPINE, an ever-changing corri-lines between fantasy and reality. dor filled with one-of-a-kind art installations, Thefirst-of-its-kindconceptis thebrainchildunique apparel andinspiring food and bev-ofWinstonFisherandMichael Benevilleerage options. Visitors can take in the sights and ajointventurebetweenrealestateand sounds ofShugyoMujoby BART KRESA developmentfirm,FisherBrothers,andStudio, look on in awe at the metal work of the creative agency,BenevilleStudios. Flux Capacitor by Henry Chang Design, shop eye-catching apparel, handmade jewelry and We wanted to create something that didntother curated retail inside Lucid Dreams Bazaar exist, a place where people could come andand sip craft cocktails and coffee underneath a 5022'